Eat & Joy Farmer's Market

Eat & Joy farmer's market is a traditional, but at the same time urban market place, in the basement section of a newly renovated shopping centre not far from Stockmann's department store. At Eat & Joy you can find products varying from diverse jams, juices, and spices to fresh meat and fish from over 500 producers. Mr Jari Etelälahti, one of the founders of Eat & Joy, is especially proud of the own 'mill' where customers can grind their own flour.

The market place also has its own 'cheese factory', smokery, root cellar and a huge baking oven in which traditional Finnish bread and cinnamon rolls are baked. Eat & Joy serves simple tasty lunch every day, and on the weekends you can enjoy a retro 'oven porridge brunch'. If you want to eat your breakfast at home, you can get a pot of all-natural milk from the market to go.

A famous designer and one of the partners, Mr Harri Koskinen, has given Eat & Joy its visual look. The general view is harmonic, peaceful and Scandinavian with light wood furniture. Even though you find yourself in a basement, the space is full of light. Finnish songs from the last decades play quietly on the background – in the root cellar, however, potatoes get to listen 'spud music', composed especially for them.

The core values of Eat & Joy are traditional: clean, high-quality, Finnish flavours and local specialities as well as organic products. As the name states, you should eat and enjoy your food. When asked after the web pages, Mr Eteläranta answers that you can find the basic information there. However, you should not go to the internet, but to the market place itself. That's what we'll do!

Eat&Joy Kluuvin Kauppahalli Kluuvin kauppakeskus, Aleksanterinkatu 9, 00100 Helsinki Tel. +358 (0)50 442 8099

Open: Mo-Fr 7-21, Sa 9-18, So 12–18

Basic information in Finnish under this link: