Travel Trade

Welcome to

The Official
Travel Guide of Finland

Finland – the UNdiscovered gem

Finland is a Nordic country with an edge: it’s the home of sauna, Santa Claus and crafty design. Its unique cultural characteristics along with beautiful, untouched nature make it an unconventional holiday destination.

This page provides travel professionals with information and materials to help their customers plan holidays to and in Finland, see the current trade news below. Visit Finland runs two types of campaigns: image campaigns and tactical campaigns. Read more about Visit Finland campaigns here.

For more information about collaboration between Visit Finland, Finnish travel professionals and you, don’t hesitate to contact us – we’ll be delighted to help you.

Visit Finland is represented in the following countries: Austria, Benelux, China, France, Germany, Italy, Japan, Russia and CIS, Spain, Switzerland, UK and USA. Please contact your local Visit Finland representative for further information about marketing activities and Finland as a tourist country.

Visit Finland Marketing Cycle 2015

Visit Finland Image Bank

Trade News

Keep up to date with our work and the latest changes in the Finnish tourism industry.

Hotel Indigo Helsinki Boulevard

Hotel Indigo Helsinki among top accommodations

January 19, 2015
The British newspaper The Guardian has published its list of new accommodations for Great Britain and continental Europe for 2015. Hotel Indigo Helsinki – Boulevard is the only destination listed from Scandinavia. In addition to the hotel, the paper praises Helsinki as an urban holiday destination more glamorous than its reputation. Hotel Indigo Helsinki – […]

Arctic Light Hotel opens in Rovaniemi

January 19, 2015
The Arctic Light Hotel will be a brand new contemporary boutique hotel situated in the heart of Lapland-Rovaniemi. The 1950’s building and former City Hall of Rovaniemi is currently a residential building and will be reconverted into a beautifully designed boutique hotel to be opened during the winter season of 2015. The hotel will have […]
Snowshoeing in Levi Finnish Lapland

Cool down in the homeland of the Angry Birds

December 2, 2014
Go into the snowy wild Lapland Say goodbye to the piggy demons by going outdoors for activities in the beautiful wintry landscape. No matter what the activity, reindeer or husky safari, skiing or snowshoe walking, arctic exercise in the magical polar night will put the spring back in your slingshot like nothing else. Lapland Hotels […]

Frozen Hell – Winter War tour in Finland 2015

November 27, 2014
“No one expected that one of the targets of the Red Army’s major offensive on 30.11.1939 would be the rural municipality of Suomussalmi in Kainuu. This district was singled out due to one geographical fact: the shortest route to Oulu passed through Suomussalmi and it would split Finland in two. In Suomussalmi there was fierce […]

Santa’s Hotels is building igloos in Luosto for year-round use

November 25, 2014
The Lappish Santa’s Hotels expands its activities to the Luosto resort. At the turn of the year Santa’s Hotel Aurora will see the completion of ten completely new hotel rooms with glass ceilings and walls. To be constructed in the immediate vicinity of the hotel, these landscape rooms are Santa’s Hotels’ answer to the growing […]

Finland’s tallest hotel can now be found in Tampere

November 20, 2014
The 88-meter Solo Sokos Hotel Torni Tampere was opened in mid-October. The “tower hotel” of Tampere is currently the second tallest building in Finland and Tampere right after the Näsinneula Observation Tower. The hotel is located on the Ratapihankatu street in the immediate vicinity of the Railway Station. The 140-year-old locomotive garages have been nicely […]

In the footsteps of Jean Sibelius

October 23, 2014
On the themed day trips and walking tours, organized by Lahti Region Ltd. during the Sibelius Festival 2015, you’ll see places and scenery that inspired Sibelius’s works and are part of Finnish culture. For FIT’s we have also a special four – day package. Read more: In the footsteps of Jean Sibelius day trips and […]

Lapland offline in Torassieppi – Digital Detox

October 22, 2014
Torassieppi will take a new approach on life and turn Lapland Offline! People live busy life’s surrounded with laptop’s, phones and Ipads. This winter we will have people sitting around the campfire and talking to each other, not having to update their facebook status. Wifi is turned off and we allow no mobile devices. It […]

Outdoors Finland – portal of Southern Finland

October 20, 2014
Official Outdoors Finland -portal takes you straight to the nature. Outdoors Finland -portal guides you to the best hiking, cycling and canoeing trails in Southern Finland. Here you can find the trails and important services around the trails. The portal covers Southern Finland, but in the future it will expand to cover the whole Finland. […]

Sibelius Finland Experience 2015

October 6, 2014
Jean Sibelius (1865-1957) is Finland ‘s national composer, and his works depict Finland, its history and the Finnish identity and its key elements. Sibelius is the most famous Finn in the world. Sibelius Finland Experience is an authentic experience through which everyone might be able to understand more about what Finland and being Finnish is. […]
Finland Aurora Borealis

Visit Finland Starts Autumn Image Campaign

September 11, 2014
Press release 3 September, 2014 Visit Finland will start Autumn Image Campaign on 1 September following the successful spring campaign which Finngenerator gained popularity. The campaign is held in Japan for three years started last spring. The autumn image campaign focuses on “healing” introducing what one can experience to feel silence and beautiful nature in […]

Icehot encounters – stepping into the winter adventure in Finland

September 11, 2014
Press release, 03.09.2014 As a continuation of the 3-year extensive promotional program in China, Visit Finland is now launching an autumn campaign following the successful “The magic of the midnight sun” spring campaign. Tourism from China to Finland has been increasing rapidly in recent years. During 2013 Chinese visitors’ total overnight stays in Finland reached […]

Contact us

Arto Asikainen

Regional Manager, Russia, CIS

Jyrki Oksanen

Visit Finland Representative Austria, Benelux, Germany, Switzerland

Riitta Balza

Visit Finland Representative UK

Sanna Tuononen

Visit Finland Representative France and Italy

Visit Finland Italy

Jukka-Paco Halonen

Visit Finland Representative Spain

Danye Liu

Visit Finland Representative China: Beijing & Chongqing

David Wu

Visit Finland Representative China: Shanghai

Andrew Leung

Visit Finland Representative China: Hong Kong & Southern China

Shigeyoshi Noto

Visit Finland Representative Japan

Helena Niskanen

Visit Finland Representative USA

Anne Lind

Director, Trade Relations

Ulla Mäkelä

Coordinator, Trade Relations

Related links