August 6, 2019

Finland has been amongst the happiest nations in the world for several years now according to the UN’s World Happiness Report, and we Finns largely attribute our happiness to the connection we have to nature.

Preserving nature and adopting sustainable practices is a key issue nationally in Finland due to the global climate change crisis. To help the tourism industry towards more sustainability, Visit Finland has developed the Sustainable Travel Finland programme.

Raising awareness about sustainability is an important part of the programme. To help bring more awareness to this important issue, Visit Finland has launched the Sustainable Finland Pledge. By taking the pledge you make a promise to respect and treasure the Finnish nature, its inhabitants and culture during your visit.

Take the pledge HERE and spread the word!

You can read more about the Sustainable Travel programme at